Another misconception is that anthropology is all about colonialism and the ruling Empire. It is absolutely not like that these days. By attending very closely to what people say, anthropologists really can make a big contribution. For example, take the case of Gillian Tett, who did a PhD in Anthropology at Cambridge and then joined the Financial Times, where she’s now the chief economics editor. She was able, with that anthropological insight, to have such a good understanding of the way that bankers’ minds work, that she was able to predict the 2008 financial crash practically before anybody else. So, I do think that anthropology is needed in this day and age.


